yyyyyy x. yyyyyy

(xxx-xxx-xxxx • abc@xyz.com

 

 

results-focused new media & business development leader specializing in driving profit growth, analyzing key markets, creating innovative promotional strategies, providing world-class client services, and cultivating a strong brand image with superior quality eager to offer 7 years of progressive experience toward maximizing an employer s success.

 

profile of qualifications

 

         top performer who excels at initiating innovative marketing plans; defining targeted media strategies for capturing new business in radio, internet, and tv; developing an existing client base; and attaining leveraging in competitive territories.

         excellent communicator who conceptualizes, creates, and delivers highly effective promotional designs and layouts.

         integral leader who seamlessly interfaces with all business representatives and clientele through to executive level.

         ambitious self-starter who plans, prioritizes, and manages key assignments within high-pressure environments.

 

key areas of expertise

 

targeted market research                     account prospecting                             web design / layouts                      financial reporting

high-volume promotions                   team building / training                     client / public relations                   fundraisers / events

strategic planning / analysis                new business development                business communications               inventory monitoring

 

professional synopsis

 

paid programmer

 

         applied dynamic leadership talents toward directing on-air performance of the paid programming department, including interfacing with los angeles-based national account executives to improve profitability and increase nationwide client base.

         built strong relationships with local clients and actively prospected for new accounts via letters, meetings, phone calls, and emails.

         liaised among traffic and finance departments to reconcile discrepancies, perform daily billings, and check payment arrivals.

         increased yearly profits by developing quarterly rates and availabilities, along with presenting revenue reports, weekly / quarterly standings, and year-to-year reviews to executive-level management for review.

 

promotions assistant

 

         led community-wide promotional projects and radio contests (i.e. excellence in education, woman of the year, kid of the week ), and coordinated efforts with local radio talents (i.e. kez 99.9 s beth & bill, marty manning, mix 96.9 s chris parker).

         created and modified documents, presentations, and web designs using diverse software, along with providing technical and administrative support for 60+ account executives to meet key deadlines, and handling weekly and monthly financial reports.

         developed positive public relations within the advertising community by attending ceremonies and event openings.

 

graphics designer assistant intern

 

         contributed superior collaborative skills toward working with suppliers and program vendors to enhance customer satisfaction rates, including creating layouts and designs for mock ups, and monitoring inventory, artwork, and advertising activities.

 

marketing / pr intern

 

         generated numerous contributions from local businesses by developing and implementing a unique formatted donation letter, including partnering with multiple nonprofit organizations to create special community fundraisers and events, as well as directing high-volume advertising projects and supervising teen advisory board meetings to maintain positive youth relations.

 

marketing / pr intern

 

         expertly composed several community advertising solutions to market the organization and services, including volunteering at public relations and marketing events for radio stations and festivals, determining client needs, and delivering solid solutions..

 

education & technical summary

 

bachelor of interdisciplinary studies in mass communication & film production                          arizona state university

associates of arts in general art                                                                                                                   mesa community college

 

microsoft office • adobe flash / photoshop / acrobat pro / dreamweaver • html • enterprise software • nkumpus software

yyyyyy x. yyyyyy

(xxx-xxx-xxxx • abc@xyz.com

 

 

 

 

 

 

 

date

 

 

hiring agent name

title

company name

address

city/state/zip code

 

dear__________________:

 

i am currently seeking a challenging [ insert job title ] role, and am submitting my resume for your review.

 

i am excited to build a rewarding career with your company, and am confident that my solid professional skills and academic credentials can help to achieve your key objectives.  i can offer 7 years of progressive experience in new media & business development, high-volume promotions, web design / layouts, fundraisers / events, and strategic planning / analysis, and am well-versed in client / public relations and business communications.

 

to complement my background, note that i hold a bachelor of interdisciplinary studies in mass communications and film production from arizona state university, and an associate of arts in general art from mesa community college.

 

most recently, as a paid programmer for fox 10 / my 45, i utilized my broad scope of industry experience toward directing the on-air performance of the paid programming department, including interfacing with los angeles-based national account executives to improve profitability and increase nationwide client base.  within this role, i built strong relationships with local clients, actively prospected for new accounts, and increased yearly revenue by developing quarterly rates and availabilities.  as this is just a sampling of my job history, please kindly refer to my enclosed resume for additional experience.

 

you will find me to be a results-focused professional who can contribute a track record of organizing complex media projects, defining priorities, and meeting goals.  in addition, i can plan, delegate, and manage teams within deadline-driven environments while streamlining promotional processes to increase productivity, efficiency, and quality.  for the sum of these aforementioned reasons, i believe i will prove to be an incredible asset to your company.

 

i look forward to hearing from you, and thank you in advance for your consideration.

 

sincerely,

 

 

 

fedelyn s. wester