Marketing & Sales Management Executive eager to contribute exceptional consulting, leadership,

and strategy development expertise toward supporting a dynamic organization

in optimizing bottom-line performance.

 

 

Offer 10 years of experience providing consultative leadership expertise with specialization in marketing, sales, advertising, public relations, and fundraising. Adept at enhancing brand awareness and recognition, penetrating and expanding markets, and differentiating the company from the competition. Expert in search engine marketing (SEM), media management, strategic and tactical planning, project management, event planning, trade show coordination, and negotiating multimillion dollar contracts with C-level executives and legal personnel. Considerable financial acumen, creativity, and global experience. Significant background in advising high net-worth individuals and working within luxury markets. Willing to relocate and travel extensively.

Selected Achievements:

 

• Identified five innovative expansion opportunities for Al Rostamani in Dubai to realize 20% growth.
• Boosted revenues for WallStreet Athletic Group clients by 20% through outstanding talents in business plan development and execution.
• Held conferences and trade shows which generated post-event ROI of 60% for Kareer Services.
• Received Chairman s Performance Award in 2004 for extraordinary performance in driving product launch and marketing/sales efforts resulting in business growth.
• Captured 450% of AmSouth s quota in first year and ranked among top 3% of 80 account executives.
• Spearheaded marketing, media and PR at Comerica to increase key alliances with strategic outside network/corporate affiliations by 40%.
• Earned President s Club status at First Security for remarkable performance in directing team of 50 in retail and B2B corporate strategy, product expansion, sales growth, and market expansion.
• Expanded vendor referral business by 60% at The Associates and managed $100M pipeline.
• Aggressively penetrated three geographic markets for The Associates and captured 85% customer retention ratio.
• Won Exceptional Leader Award for training and mentoring team members.
• Recipient of 2006 Gulf Coast Business Review 40 Under 40 Award.

 

 

Self-employed, 2001 to Present

Marketing Consultant

• As Sr. Manager of Market Research for Nike Middle East, designed and conducted extensive industry studies to attain market penetration.
• Designed and executed product launch and PR initiatives for F1 in Schools Technology Challenge in Middle East.
• Completed several projects for SUKAD including 5-year marketing plans, strategies for international expansion, and market research to steer business growth through CRM and direct contract.

 

Continued

 

 

 

Yyyyyy x. yyyyyy ~ Page 2 of 2

 

Professional Experience continued

 

Director of Marketing & eCommerce WallStreet Athletic Group

• Directed full-scope marketing operations encompassing online initiatives such as networking, social media and SEM, special events and conferences, and strategic relationship-building.
• Fostered relationships with non-profits, Boards of Directors, and other high-level influencers.

EVP, Marketing & Online Strategy EleGlance Magazine for high net- worth individuals

• Planned, designed and implemented major national and global events to advance revenue growth and magazine awareness.
• Leveraged web marketing and social media campaigns while researching and capitalizing on emerging online media to enhance campaign results.
• Crafted CRM program to significantly maximize internal and external stakeholder relationships.
• Hired, mentored, trained, evaluated and directed personnel, proactively emphasizing message consistency and value propositions.
• Resourcefully partnered with various non-profit organizations to mutually bolster fund-raising and brand awareness.

 

Director of E-Marketing & Training Events Kareer Services

• Provided coaching, leadership and career direction to diverse client base, largely by delivering training seminars on using web-based marketing tools and resources such as social media channels.
• Established live and online CRM strategies to maximize impact and long-term branding.
• Administered online global marketing programs for U.S market penetration and international expansion.

 

AmSouth, 2004 to 2005

Senior Brand Manager / Vice-President of Sales

• Proficiently managed $100M client base and directed 20 geographically-dispersed personnel in retail and B2B sales and marketing.
• Initiated CRM program to achieve and sustain customer service excellence and increase referrals.
• Directed, motivated, coached and led 50 bankers in business development targeting $500K-$20M relationships.

 

Prior Background:

 

Senior Product Line Manager, Comerica

 

Specialty Product Director of Marketing, First Security

 

Product Line Regional Marketing Manager, The Associates Commercial Corp.

 

 

MBA, International Business Hult International Business School

 

Bachelor of Science, Marketing Management California Polytechnic University

 

Member, Tampa Bay Chamber of Commerce Leadership Program

 

 

 

 

 

 

 

 

Date

 

 

 

Hiring Agent Name

Title

Company Name

Address

City/State/Zip Code

 

Dear__________________:

 

I am currently seeking a challenging career opportunity in a sales or marketing management capacity and am submitting my resume for your review. In advance, thank you for your time and consideration.

 

I bring to you a substantial background in online and traditional marketing management, exemplary expertise in driving customer acquisition initiatives, and an excellent blend of talents in market research and analysis, CRM, staff/team management, competitive intelligence, and establishing successful partnership channels to maximize profitability and return on investment. To complement these qualifications, I offer first-rate forecasting, planning, and critical thinking skills which are paramount in marketing management.

 

As a proactive contributor to your organization, you will find me to be a highly motivated professional and stellar leader committed to supporting you in achieving your objectives through superior self-initiative and unparalleled prioritization skills. I am confident that I could be a valuable asset to <insert name of organization>, and will call you later in the week to see if we can schedule a time to meet.

 

Sincerely,

 

 

 

Yyyyyy x. yyyyyy