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Yyyyyy x. yyyyyy
W 0000 xxxxxx xxxx , xxxx , xxxxx 00000 • (xxx-xxx-xxxx • abc@xyz.com
Results-focused Sales / Business Development Specialist eager to offer 18 years experience in driving multimillion-dollar growth, managing large-scale accounts, negotiating strategic contracts, building
key relations, and cultivating a strong brand image toward maximizing an employer s bottom-line.
Profile of Qualifications
Integral leader who excels at analyzing multiple markets, identifying lucrative sales opportunities, defining strategies for capturing and / or developing new business, and attaining leveraging in competitive territories.
Excellent communicator who builds key relationships with executives, sales teams, merchandisers, and brokers.
Ambitious self-starter who plans, delegates, and manages tasks within high-pressure, deadline-driven situations.
Top performer who conceptualizes, creates, and delivers effective sales, product, and services presentations.
Out-of-the-box thinker who offers up-to-date knowledge of products, industry trends, and consumer needs.
Core Competencies
High-Volume Sales / Marketing Multi-State Territory Development Executive-Level Business Relations |
Data / Trends Tracking Key Contract Negotiations Strategic Analysis / Planning |
New Business Growth Regulatory Compliance Team Building / Training |
Professional Synopsis
Bob Evans Farms, Inc., Columbus, OH 1992 C 2010
Account Manager Wisconsin / Chicago, IL (2009 C 2010)
Utilized broad scope of industry knowledge toward effectively managing a $5.4-million sales market generating new revenue via new product authorizations and distribution sources in line with corporate strategic initiatives.
Ø Increased sales revenue 25% which reversed a static trend by shifting from DSD to warehouse distribution.
Ø Achieved a 20% increase in product authorizations via creative and cost-effective negotiations.
Ø Generated a 15% increase in profits over the previous fiscal year.
Division Sales Manager Wisconsin / Minnesota (2006 C 2009)
Maximized bottom-line results by overseeing P&L within a $3.5-million sales division, including leading a top-performing team of account representatives, food brokers, and merchandisers, as well as handling all training, distribution expansion, new product presentations, and contract negotiations within competitive markets.
Ø Doubled breakfast sausage market share by adjusting advertising schedules / frequency and tracking shopping habits.
Ø Led distribution expansion into Indiana and Ohio warehouses via integral contacts within a Minneapolis market.
Ø Expanded initiative in original Wisconsin market to include Minnesota, North Dakota, South Dakota, Iowa, Nebraska, and Kansas, along with authorizing products into seven warehouses to support the newly developed territory.
Ø Achieved a 25% increase in market share within a dinner side category via radio drive-time advertising, print advertising, and point-of-sales materials.
Yyyyyy x. yyyyyy
(xxx-xxx-xxxx • abc@xyz.com • Page Two
Professional Synopsis (continued)
Sales Supervisor Wisconsin (1999 C 2006)
Met and / or exceeded goals by developing and coordinating targeted sales plans to grow business, market share, and distribution, along with initiating strategies to reduce returns and allowances and optimize revenue.
Ø Structured comprehensive 6- and 12-month sales plans with key accounts.
Ø Directed the transition to warehouse in the market to capture a larger sales segment.
Ø Increased market share to double digits via results-focused cross-marketing advertising and IRCs.
Ø Reduced returns by leading sales training and order control sessions with inside / outside sales teams.
Salesman Northwest Indiana / Central Michigan / Southwest Michigan (1992 C 1999)
Aggressively managed sales within a large-scale territory, including training incoming sales professionals to provide team members with resourceful sales / marketing techniques and ensure seamless business processes.
Ø Recognized for job performance excellence with Top Salesman honors for the Michigan division.
Education
Extensive Marketing Coursework
Lake Michigan College
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