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yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000 ~ ~ (xxx-xxx-xxxx





hiring agent name


company name


city/state/zip code




i am currently seeking a challenging career opportunity as a insert specific job title and am submitting my resume for your review.  in advance, thank you for your time and consideration.


as demonstrated in the accompanying resume, my professional qualifications include more than four years of progressive experience as an internet media buyer and traffic coordinator, with a solid record of improving campaign performance across diverse platforms.  i excel at developing detailed forecasts and performance analyses, and am adept at identifying and addressing client-specific goals.  my unique blend of technical and client relation skills has consistently proven instrumental in my success at creating solutions to continually expand market penetration.  to complement this background, i hold a bachelor s degree in business administration with a marketing specialization.


as an employee, you will find me to be a driven team player committed to supporting you in achieving your objectives through superior performance.  i am confident that i could be a valuable asset to your firm, and look forward to interviewing with you in the near future.








yyyyyy x. yyyyyy



yyyyyy x. yyyyyy

0000 xxxxxx xxxx , xxxx , xxxxx 00000 ~ ~ (xxx-xxx-xxxx

career objective

results-driven internet marketing specialist eager to contribute superior business development skills and depth of technical knowledge toward supporting a progressive company in increasing sales and profits


ø  strong practical search marketing experience with expertise in internet media buying and strategic placement for local, national, and international campaigns

ø  effectively identify and capitalize on opportunities to penetrate and develop highly competitive markets by optimizing cpa, cpc, and cpm buys

ø  proficiently assess client-specific needs to create customized brand positioning plans for a diverse account base

ø  dynamic communication, negotiation, time management, and interpersonal relations skills; unique blend of business savvy and technical aptitude


~ technical proficiencies ~

adcenter ~ adobe photoshop ~ adwords ~ atlas ~ callsource ~ celoxis ~ estara project ~ lotus notes ~

microsoft office (word, excel, powerpoint) ~ ms project ~ publisher ~ silverpop ~ urchin ~ vailsys ~ web ceo ~

yahoo! search marketing ~ microsoft windows ~ mac osx

professional experience

internet strategy group, baltimore, md                                                                                                            5/06 c present

media buyer (6/08 c present)

  • in recognition of outstanding performance, steadily progressed within company to attain position responsible for planning, buying, placing, and managing advertising for 177 distinct internet search, content, display, and mobile campaigns
  • expertly prepare forecasts, calculate rates and budgets, negotiate with media sales representatives to buy and place advertisements, ensure ads appear in compliance with contractual terms for local, national, and international placements across  google, msn, yahoo, citysearch, yellowpages, superpages, and at&t interactive
  • proactively monitor and analyze campaign performance to optimize results; collaborate with analysis team to assess cost, volume, and quality improvement opportunities; partner with media team to implement bid management and ad serving solutions; conduct monthly placement audits and generate weekly media performance reports across multiple client segments
  • selected to serve as a subject matter expert and assist other personnel with atlas, callsource, mongoose, at&t interactive(formerly ingenio), superpages, yellowpages, and citysearch
  • responsible for generating 77% of lead volume and entrusted with managing 65% of media spend

traffic coordinator (5/06 c 6/08)

  • developed and managed schedules, deadlines, and general workflow for accounts, design, development, and media departments
  • liaised between departments, provided ongoing project status and objective updates to all team members, and maintained online project management and collaboration software
  • created and executed test plans for the quality assurance phase of campaign and website projects
  • supported media and analytics teams with client reporting; generated seo reports and provided search engine optimization analysis and recommendations


costco wholesale, hanover, md                                                                                                                        5/02 c 10/06

vault clerk / sales audit clerk

  • accurately managed all forms of payment, ensured security of funds and valuables, and oversaw cash flow for the vault at this high volume wholesaler
  • performed sales audits on a daily basis for all departments, investigated and resolved discrepancies, and prepared daily reports


~ community activity ~

volunteer / fundraiser, susan g. komen for the cure

regular blood donor (lifetime 3+ gallon), american red cross


university of baltimore, baltimore, md                                                                                                                           2005

b.s. in business administration, marketing specialization, cum laude

  • member, sigma alpha lambda, the national society of leadership and success


anne arundel community college, arnold, md                                                                                                               2003

a.a. in general studies, magna cum laude

  • member, phi theta kappa, the international honor society of the two year college 

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