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yyyyyy x. yyyyyy
0000 xxxxxx xxxx , xxxx , xxxxx 00000
(xxx-xxx-xxxx • abc@xyz.com
career objective
enthusiastic, solutions-focused and highly motivated professional desiring a challenging and rewarding senior-level opportunity within a dynamic and progressive sales and marketing environment.
profile
offer over 16 years of solid sales and marketing experience within a variety of business capacities, including management / supervision, sales / marketing, communications, customer service, and training and development.
successful at analyzing value-added services, market trends, and competitor methodologies in order to develop strategic marketing plans which increase competitive operational advantages.
adept at developing and implementing creative and effective marketing and advertising campaigns which significantly increase consequent customer bases.
expert at performing independently or within a team-based environment to meet and/or exceed all business-oriented goals and objectives.
skillful in setting goals and developing action plans as well as consistently exhibiting exceptional self-reliance toward achieving perfection in all professional endeavors.
demonstrate dynamic prioritization and time management skills, including quickly identifying and resolving daily problems in a proactive and productive manner while maintaining high quality standards.
contribute intelligent business acumen and sharp troubleshooting abilities, along with excellent written and verbal communication skills.
highly proficient at seamlessly blending strong decision-making abilities with outstanding communication skills, solid leadership attributes, and successful interpersonal relationship-building techniques.
demonstrate exceptional administrative and organizational skills along with a superior work ethic.
professional experience
o2 (formerly bt cellnet), slough, uk
vertical sector manager 2007 c present (employment ending june 26, 2008)
successfully manage public sector-based development from central to local government levels, as well as facilitate the implementation of focus groups, customer councils, and various other communications measures.
work closely with the corporate sales team to ensure that sales are strategically based and products and services are articulately presented.
confer with educational authorities to deliver strategic marketing plans used to drive additional revenue and enhance customer offerings which enable the development of creative, mobile network-based 24/7 virtual learning environments, as well as all subsequent products and services.
communications and campaign manager 2004 c 2007
developed the delivery of all marketing communications from acquisition level through to in-life and retention activities, including overseeing a £1.5-million budget and working closely with a customer relationship program (crm) team in order to segment and develop an enhanced insight into the overall customer experience.
honored with the company-specific unsung hero award which recognizes individuals who support numerous professional peers and/or operational activities.
yyyyyy x. yyyyyy
~ page two ~
professional experience (con t)
market development manager 2000 c 2004
successfully developed and implemented a channel customer relationship program (crm) to drive additional sales, revenue, and product penetration, including overseeing the coordination of all marketing activity and message dissemination into channels and third-party suppliers.
effectively conceptualized and directed a corporate-based e-newsletter and magazine, as well as segmenting for co-branding in all channels, including isp s, dealers, and national business sales.
maintained responsibility for segmentation development, product alignment, and new market identification within a well-established customer base.
designed and executed exceptional marketing strategies and campaigns which decreased customer churn by over 20% while increasing tenure by 50%.
tchibo coffee international, manchester, uk
internal sales manager 1995 c 2000
oversaw the identification and acquisition of new business ventures through the implementation of various promotional activities, including direct mail and strategic alliance development.
supervised, trained, and developed a 12-member internal staff, including maintaining accountability for a 10 field-based territory sales managers.
maintained complete budgetary responsibility for over $8.8 million (£6 million) turnover per year and over $1.8 million (£1.25 million) in new business acquisitions.
charter television, stockport, uk
marketing sales representative 1993 c 1995
successfully developed and managed a customer database for both new and existing customers through the utilization of strategic marketing methods, as well as using current marketing information to target potential clients in order to increase purchasing of existing customers.
applied sector-specific purchasing patterns in order to identify new products and markets for exceptional business opportunities.
u.s. west telecommunications, city, co
lead communications sales consultant 1992 c 1993
maintained responsibility for the training and development of 30 employees, as well as monitoring sales results and coaching personnel on new products and campaigns.
created innovative marketing campaigns through sector segmentation and demographic information, along with developing and implementing a total quality instructional program which served as a new method for tracking productivity assisting in demographic targeting.
group w satellite communications, city, co
marketing and public relations intern 1992
creatively developed and effectively implemented a database utilized to increase customer-based profiling and segmentation.
prepared successful promotional marketing materials while assisting in the development of new sales campaigns and the production of various sales materials, such as point-of-sale literature.
education and training
mba-level coursework in foundations of senior management /
managerial accounting / organizational behavior / marketing and information technology
open university, manchester, uk
bachelor of science in business and marketing management
metropolitan state university, denver, co
yyyyyy x. yyyyyy
0000 xxxxxx xxxx , xxxx , xxxxx 00000
(xxx-xxx-xxxx • abc@xyz.com
date
hiring agent name
title
company name
address
city/state/zip code
dear__________________:
i am currently seeking a challenging and rewarding senior-level role within a dynamic and progressive sales and marketing environment, and am submitting my resume for your review.
i offer over 16 years of solid sales and marketing experience within a variety of business capacities, including management / supervision, sales / marketing, communications, customer service, and training and development. i am currently employed in a management role within a united kingdom-based organization; however, as of the end of june, i will be moving back to the united states and will be eager to begin an exciting employment opportunity at that time.
you will find me to be an enthusiastic, solutions-focused and highly motivated professional who is successful at analyzing value-added services, market trends, and competitor methodologies in order to develop strategic marketing plans which increase competitive operational advantages. i am also highly proficient at seamlessly blending strong decision-making abilities with outstanding communication skills, solid leadership attributes, and successful interpersonal relationship-building techniques. for these reasons, i am confident that i will prove to be an incredible asset to your business team.
i look forward to hearing from you in order to discuss an available opportunity for which i am qualified. i may be reached as indicated, and thank you in advance for your time and consideration.
sincerely,
yyyyyy x. yyyyyy
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