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career objective
results-driven sales and marketing manager eager to apply superior business development, communication, and relationship building skills toward actively supporting the employer in optimizing financial and operational performance
profile
ø numerous years of marketing, sales, and business management experience, with expertise in operations, business growth, product development, process improvements, and client relations
ø successfully target, prospect, secure, and manage major accounts; develop and maintain a diverse consumer base by facilitating a client-focused, service-oriented environment vital to maximizing customer satisfaction and retention
ø proactively monitor industry trends and developments, including competitive services and marketing activities; generate highly accurate forecasts based on analytical evaluation of performance metrics
ø effectively identify and capitalize on opportunities to penetrate and develop markets; demonstrated ability to generate viable leads and succeed despite unstable conditions
ø develop and implement innovative sales strategies and initiatives; create new partnership opportunities, design effective marketing collateral, and provide client education
ø dynamic communication, presentation, negotiation, and relationship management skills; ability to cultivate critical, long-term business connections
ø ensure compliance with all corporate policies and procedures as well as government laws and regulations
~ key achievements ~
- grew sales volume at metlife home loans to reach $33m through developing and implementing innovative marketing and adverting campaigns on the local and national level
- successfully increased bottom line profitability and expanded client base in volatile market
- tripled sales to $30m with corresponding margin increases up to 40% at burlington industries with strategic sustainable growth initiatives in the cost control, product development, marketing, and sales management arenas
professional experience
mortgage origination / sales specialist, metlife home loans 10/09 c present
mortgage origination / sales specialist, wells fargo mortgage 4/06 c 10/09
mortgage origination / sales specialist, washington mutual / american home mortgage 2/01 c 4/06
marketing director c industrial, duro industries, inc. 1/00 c 1/01
marketing / sales / business manager, burlington industries, inc. 1979 c 1999
education
bachelor of science in business & marketing, penn state university, university park, pa
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